Blogposts
Field notes from the practice.
What we're seeing across client environments in data, AI, and cloud — written by the people running the engagements.
- StrategyJul 8, 2026
Why Innovation Practices Fail — And What Actually Works Instead
Most innovation programs collapse under their own process. Here's why they stall, and the operating model that actually moves new technology into production.
6 min read
- CloudJun 30, 2026
This Is Your Sign To Migrate Computerware
Running on legacy hardware isn't a neutral decision. Putting off a migration to newer, safer software is the act of falling behind — and the price grows every month.
5 min read
- AIMay 29, 2026
What Uber, Starbucks, and Microsoft Got Wrong About AI
Three of the world's most recognizable brands just had very public AI fails. The lesson isn't that AI doesn't work — it's that poor strategy and rushed implementation break even the best tools.
6 min read
- AIMay 1, 2026
Your Business Is Not Ready For AI Yet.
Everyone wants AI, or they're being pressured enough to pretend they do. The real question isn't how fast you can implement it — it's whether your organization is actually ready.
5 min read
- StrategyApr 20, 2026
The People Behind The Tech Concierge
A look at the team running the engagements — who we are, how we work, and why the people matter more than the product catalog.
4 min read
- StrategyMar 10, 2026
The Tech Concierge
Why your AI implementation should be as custom as your data. Vendor-agnostic, education-first, and accountable to outcomes.
4 min read
- AIFeb 18, 2026
How Do You AI?
A new campaign from Baseline ITC. Because "We Need AI" isn't a strategy—and the real answer is different for every company.
5 min read
- DataJan 20, 2026
Healthcare & Retail Data Governance: Why Your AI Strategy Is DOA Without It
In regulated and high-volume environments, ungoverned data kills AI projects before they launch. What healthcare and retail leaders need in place first.
6 min read
- AIDec 12, 2025
The AI Readiness Checklist: Your Gift Guide to 2026 AI
How to guarantee AI won't be your New Year's Resolution that fails by February. Eight quick but critical questions to answer before deployment.
5 min read
- CyberOct 1, 2025
Cybersecurity Awareness Month: Your Q4 Security Reality Check
Awareness month is a useful excuse to audit what you've been deferring all year. The Q4 checklist we run with clients before the calendar turns.
5 min read